Star Brand Reputation Rankings Announced
The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of April!
The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from March 30 to April 30.
Trot singer Lim Young Woong continued his reign at the top of the list this month with a brand reputation index of 8,087,862, marking a 12.15 percent increase in his score since March.
Meanwhile, ILLIT took second place for the month with a brand reputation index of 7,230,642.
Kim Soo Hyun came in at a close third with a brand reputation index of 7,056,168, marking a 36.28 percent rise in his score since last month.
BIBI held onto her spot at fourth place with a brand reputation index of 6,129,263, while Lee Jung Hoo rounded out the top five with a score of 4,883,309, marking a 58.68 percent increase in his score.
Check out the top 30 for this month below!
Watch Kim Soo Hyun in his hit drama “Producer” with subtitles on Viki below:
Or check out BIBI’s film “Whispering Corridors 6: The Humming” below!
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