June Girl Group Brand Reputation Rankings Announced
The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from May 15 to June 15.
BLACKPINK topped this month’s list with a brand reputation index of 6,278,657, marking a 15.83 percent increase in their score since May. High-ranking phrases in the group’s keyword analysis included “Jennie,” “full-group comeback,” and “Goyang concert,” while their highest-ranking related terms included “to film,” “sold out,” and “donate.” BLACKPINK’s positivity-negativity analysis also revealed a score of 91.24 percent positive reactions.
IVE took second place for June with a brand reputation index of 4,997,842, while Red Velvet took third with a score of 3,072,798.
LE SSERAFIM came in at a close fourth with a brand reputation index of 3,008,113, marking a 3.47 percent rise in their score since last month.
Finally, TWICE rounded out the top five with a brand reputation index of 2,974,032 for June.
Check out the top 30 for this month below!
Watch Red Velvet’s variety show “Level Up Project 5” with subtitles on Viki below:
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